For Shops and Makers

Your store,
open tonight.

Sell products, merch and digital downloads from your own site. Orders, shipping, pickup and secure downloads in one place, with every customer in a real CRM.

Get Started See pricing
ShopAllApparelDownloads Cart · 3
New
Everyday Tee$28.00
Stoneware Mug$16.00
The Field Guide$24.00
Only 3 left
Market Tote$22.00
Logo Cap$26.00
Download
Pattern Pack$9.00
Today$1,284 · 41 orders
Replaces
ShopifyGumroadBig Cartel

Your customers are people, not order numbers.

Studio Store
Why Studio Store

Your whole shop, in one place.

Studio Store is a shop you can open tonight: products with sizes and colors, digital downloads only the buyer can open, orders with shipping and pickup, and a store website built in. Your customers land in a real CRM, with every order on their record.

Most store builders stop at the receipt. In Studio the person who bought a tee comes back as a person: email them when the next drop lands, see what they bought last time, and sell merch at your events from the same catalog and the same checkout.

  • Every order lands on a person, not a spreadsheet
  • Sell physical products and digital downloads together
  • Start free with five products
Who it's for

Who Studio Store is for.

Whatever you sell, products, orders and checkout work the same way.

Online shop or makerHandmade goods, prints, candles and soap. A small catalog, orders packed at the kitchen table, and customers who come back.
Boutique or clothing brandApparel and accessories in every size and color. Stock that matches the shelf and a sold out size that says so.
Coffee roaster or food makerRoasters, bakers, hot sauce and pantry goods. Bags by weight and grind, shipped or picked up at the shop.
Specialty shopBike, outdoor, music and hobby shops. Gear online, pickup in store, and every customer on one list.
Plant, home or gift shopPlants, home goods and gifts. A shop that looks like yours, with gift-ready orders and local pickup.
Creator selling downloadsCourses, templates, presets, ebooks and music. Files only the buyer can open, with license keys when you need them.
A closer look

Built for the way you actually work.

Products

Products with sizes, colors and stock

Add Size and Color and Studio makes every combination, each with its own price, SKU and stock. A color can carry its own photo, and anything sold out says so without hiding the rest.

  • Up to three option types
  • A photo for each color
  • Stock you can trust
Everyday Tee$28.00 $34.00Color: SageSize
SMLSold outXL
Only 3 left
Add to cart · $28.00
Customers

Every customer in a real CRM

Studio Store runs on the People CRM. Every buyer becomes a person with their orders, downloads and spend on one record, so you can see who comes back and email everyone who bought a product.

  • Orders and spend on every person
  • Tags like Repeat customer and Bought
  • Email the people who bought
Customers1,248
Maria Alvarez6 orders · Last bought Everyday Tee$312
James Carter2 orders · Picked up Market Tote$54
Priya Nair4 orders · 3 downloads$96
Repeat customerBought: Everyday TeeSubscribed
Email everyone who bought the Everyday Tee
Orders

Every order in one list

Shipping, pickup and downloads land in the same place. Print packing slips, add tracking and the buyer hears from you, with a receipt for every order.

  • Ship, pickup or download
  • Packing slips and tracking emails
  • Receipts sent for you
Orders this week128
Order #1042 · Maria Alvarez2 items · Ships to Austin, TXShipped
Order #1041 · James CarterMarket Tote · PickupReady
Order #1040 · Priya NairPattern Pack · DownloadDelivered
Order #1039 · Noah OkaforLogo Cap · Ships to Denver, COTo pack
Print packing slipsAdd tracking
Downloads

Downloads only the buyer can open

A download link opens a buyer check, never the file. Links last minutes, not forever, PDFs can carry the buyer's name, and license keys go out one per buyer.

  • Secure links, never the file
  • Download limits per purchase
  • License keys handed out for you
The Field Guide (PDF)Stamped with the buyer’s name2 of 3 left
Your license keyFGD7-29KQ-M4XP-81TBLicensed to Priya Nair · 1 of 2 devices
Buyer check passedLink opens for 15 minutesSecure
Download
Store website

A store website, built in

Pick a store template and edit it with store blocks: a product grid, a spotlight, a buy button and your own notes. Design the Product page once and it shows under every product. Or put the store on the site you already have with one line of code.

  • Store templates and blocks
  • One Product page design for every product
  • Embed it on any website
Store blocks
Product grid
Spotlight
Buy button
Shipping notes
Tee$28
Mug$16
Cap$26
shop.fieldandhearth.comYour own address · SSL activeLive
Product pageOne design under every productSaved
Merch

Merch at your events

Put products on any event page. Buyers see the details in a quick view, pay in the same checkout, and pick it up at the event.

  • Products on event pages
  • Quick view, then checkout
  • Pickup at the event
Summer ConferenceSat · 7:00 PM · Main Hall240 going
Merch
Event Tee$25.00
Speaker Book$18.00
Tote$15.00
Pick it up at the eventMerch table · LobbyFree
Add to cart · $25.00
Sharing

Share any product

Every product gets its own short link and a QR code. On a phone, Share opens the share sheet for Messages, WhatsApp and Instagram.

  • A short link for every product
  • QR codes for flyers and tables
  • Facebook, X and email in one tap
Everyday TeeProduct
stdo.us/k4p9tqCopy
Scan to open the productFor flyers, table signs and the merch table
Emails

Email your people, free

Send newsletters, updates and appeals to lists built from the people already in Studio. Email is free on every plan: 250 contacts and 500 emails a month, with opens, clicks and unsubscribes handled for you. Add an Email pack when your list outgrows it.

  • Free: 250 contacts, 500 emails a month
  • Lists built from your people
  • Opens, clicks and unsubscribes handled
Spring newsletter · sent Tuesday
What’s new this spring
Delivered4,182
Opened71% · 2,969
Monthly donorsList built from your CRM1,204
mail.yourdomain.orgDKIM verifiedSending
What you get

Studio Store includes 7 modules.

People CRM is the spine. Every other module shares the same people and data.

Studio with your AI

Ask Studio from the AI you already use.

Connect Studio to Claude, ChatGPT, Cursor and more, then just ask.

  • Find people, check who registered, draft an email, move a date
  • It sees only what you can see in Studio
  • It asks you before it changes anything
See how it works Set it up

Comes with the Studio AI add-on, on any paid plan.

Your AI
Using Studio, who signed up for Sunday's Fall Retreat, and who still owes a waiver?
Studio looked up the Fall Retreat registrations
42 people are registered for Sunday. Three still owe the waiver:
  • MMaya Brooks
  • DDaniel Ortiz
  • JJenna Kim
Want me to draft a reminder to them?
Yes, draft it
Waiting for your OK in StudioEmail 3 people: waiver reminder
Pricing

Studio Store pricing.

Start free. Your processor's rate passes through with no markup. See full pricing.

Studio Store Free
$0
  • Free email: 250 contacts, 500 emails a month
  • 5 live products
  • 2 team seats
  • Digital downloads and merch
  • 5 GB storage
4% card · 0.8% ACH, plus Stripe. Nonprofits: 3% card · 0.6% ACH
Start free
Most popular
Studio Store Pro
$25/mo
  • 500 live products
  • Unlimited team seats
  • Lower fee on every sale
  • 50 GB storage
3% card · 0.5% ACH, plus Stripe. Nonprofits: 2% card · 0.3% ACH
Choose Studio Store Pro
Studio Store+
$75/mo
  • Everything in Pro
  • 5,000 live products
  • 200 GB storage
3% card · 0.5% ACH, plus Stripe. Nonprofits: 2% card · 0.3% ACH
Choose Studio Store+
Studio Store Max
$150/mo
  • Everything in Store+
  • Unlimited live products
  • 500 GB storage
3% card · 0.5% ACH, plus Stripe. Nonprofits: 2% card · 0.3% ACH
Choose Studio Store Max
PaymentsBring the processor you already use.

Seats are team members. The people you serve, clients, congregants, donors, and attendees, are always free and unlimited. Pay yearly and get 2 months free.

Shopify starts at $39 a month. Studio Store starts free, and Pro is $25 a month. Studio's fee is 4% a sale on Free and 3% on paid plans (3% and 2% for nonprofits), plus standard Stripe processing.

Questions

Studio Store questions, answered.

Physical products you ship or hand over, and digital downloads: books, apparel, merch, courses, templates and music. A product can be physical, digital or both.

Yes. Add up to three option types, like Size and Color, and Studio makes every combination with its own price, SKU and stock. A color can have its own photo.

After paying, the buyer gets a link that opens a quick buyer check, then the file for a few minutes. You set how many downloads each purchase gets, PDFs can carry the buyer's name, and license keys go out one per buyer.

Set a flat shipping rate, free shipping over an amount, and pickup. Print packing slips, add tracking, and the buyer gets an email when it ships.

Yes. Studio Store comes with a store website you edit with store blocks, on its own address or your own domain. You can also put the store on any site with one line of code, or use the WordPress plugin.

Yes. Add products to any event page. Buyers see the details in a quick view, pay in the same checkout and pick it up at the event.

Studio Store is free for five products, and paid plans are $25, $75 and $150 a month. Studio's fee is 4% a sale on Free and 3% on paid plans (3% and 2% for nonprofits), plus your processor's own rate. Money goes to your own Stripe account or the processor you connect, never held by us.

Every order sends a receipt with what they bought, and shipped orders send tracking. Buyers can find their orders and downloads again in My Account.

Every product has a Share button with its own short link and a QR code, plus Facebook, X, email and your phone's share sheet.

Studio Store stands on its own: People, Store, Emails and a store website. When you need more, move to a full Studio product and keep every customer and order.

View All FAQs

Get started with Studio Store.

Free to start. No credit card. Bring your data when you grow.

Get Started Book a demo